Is Apple TV+ Finally Worth the Hype? A 70% Discount Says Maybe…

Apple TV+ is slashing prices to $2.99/month—but can a Jon Hamm heist drama keep you hooked after the discount ends? For years, Apple’s streaming service has battled giants like Netflix with critically acclaimed shows but smaller audiences. Now, a 70% discount and a splashy new series aim to change that. Is this your chance to binge Severance on the cheap—or just another fleeting promo? Let’s dive in.
🎬 The Subscriber Struggle: Why Apple Needs This Deal
- Timing is everything: The promo runs April 8–24, aligning with Friday’s premiere of Your Friends & Neighbors—Apple’s big bet on Jon Hamm.
- Eligibility loophole: Available to anyone who hasn’t subscribed in the past month, targeting lapsed users and newcomers.
- Auto-renewal trap: After 3 months at $2.99, prices jump to $9.99/month—a 233% increase.
- Platform expansion play: New Android app broadens access beyond Apple’s ecosystem.
✅ Apple’s Game Plan: Discounts, Drama, and Device Domination
- ✅ $2.99/month (vs. $9.99 regular) for 3 months—cheaper than a Netflix Basic plan.
- ✅ Family Sharing: Split costs among 6 people (just $0.50/month per person).
- ✅ Content arsenal: New Hamm series + existing hits like Severance and The Studio.
- ✅ Cross-device reach: Watch on Android, iOS, smart TVs—no Apple hardware required.
🚧 The Catch: Why This Deal Isn’t Perfect
- ⚠️ “Returning subscribers” loophole: Only works if you’ve been unsubscribed for 30+ days.
- ⚠️ Carrier bundles excluded: Must subscribe directly through Apple—no Verizon/T-Mobile deals.
- ⚠️ Jon Hamm gamble: Despite early Season 2 renewal, will audiences care about a hedge fund-turned-bag-snatcher?
- ⚠️ Content volume: Apple TV+ still has fewer shows than competitors (70+ vs. Netflix’s 1,800+).
🚀 Final Verdict: Should You Bite?
This deal makes sense if:
- 📈 You’ve never tried Apple TV+ (3 months costs less than one month of Netflix)
- 📈 You’re a Jon Hamm superfan (Mad Men nostalgia is real)
- 📈 You want ad-free, award-winning shows (Severance alone justifies $9)
But cancel before Day 91—or that $9.99 charge will hit harder than a plot twist in Severance. With Apple reportedly spending $1B/year on content, this promo feels like a Hail Mary to prove its service isn’t just for die-hard Apple fans. What do you think—will you subscribe?
Let us know on X (Former Twitter)
Sources: Benjamin Mayo. Apple TV+ subscription available at a 70% discount for a limited time, Apr 8 2025. https://9to5mac.com/2025/04/08/apple-tv-plus-offer-save-seventy-percent-subscription/